3 Important Metrics That Drive Performance in a PPC Campaign
What Next After Google AdWords Content Optimization
So you have done Google AdWords content optimization and it has resulted in greater exposure and conversion. Is that it? The answer is NO! Now you need to focus on what is working and try to make it better and also eliminate those things which are not working up to your expectations. Below are some of the steps you should work on after Ad Words content optimization.
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Placement performance Report
This report will help you differentiate between sites that are performing well and bad within your account. Group these sites in to two groups according to their ROI (Return on Investment) i.e. sites with good ROI and poor ROI.
Remove Non Performing Sites
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From the performance report, you will be able to determine sites that are generating good amount of clicks but no conversion. Find those sites and block them using the site exclusion tool.
Start A Placement Targeted Campaign
Use the placement performance report to find out which sites are working well for you. Then use these sites to work more often than the rest. Start a placement targeted campaign and load these working sites into the new campaign.
Use Google’s Inventory
Google’s Inventory is a great way to find out other sites that may help to improve your campaign performance. You could add search sites by category or by describing topics that may be of interest to your core audience.
Create New Ads
Try out various advertisement formats. Start with text ads as they are simple and have been successful. Image ads of various sizes and dimensions could also be used. Once you are confident enough, you may try click to play video ads too.
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Some Known Ways to Advance Your Career
Setting long-term goals and creating a plan for achieving them are important for career growth, but small changes to your daily routine can have a big impact on your professional prospects, too. Following simple ways that you can’t overlook
1. Speak up your ideas
Actively participating in office discussions demonstrates your enthusiasm and interest in the company. Before you attend meetings, review the agenda and prepare a few points of interest on the topics to be addressed. While you don't want to talk to hear yourself speak, do not hesitate to share your ideas when you have something valuable to add.
2. Sit in the 'hot seat.'
Did you know that where you sit in a meeting can determine if you get an assignment? Choosing a seat near the meeting leader signals your support and helps ensure you're seen and heard. And by placing yourself at the center of the action, you're likely to participate more.
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3. Exercise your bragging rights.
You may have heard the phrase, "It's not what you know, it's who you know." But in the office, it often comes down to who knows you. E-mailing a weekly status report to your boss detailing major accomplishments or volunteering to present your group's milestones at a meeting are easy ways to increase your visibility.
4. Go beyond the call of duty.
Another way to raise your profile is to assist colleagues with their workloads or take on tasks outside your job description. You might, for example, volunteer to serve as a trainer during new-hire orientations, lead the internship program or help organize the company's annual team-building event. These types of duties may not seem glamorous, but they're often near and dear to executives' hearts, and they force you to move out of your comfort zone.
5. Accept credit graciously.
When someone compliments you for doing a good job, how do you react? If you typically shrug it off and say, "It was nothing," you may be leaving the door open for someone else to steal your thunder. Try instead, "Thank you. I'm glad the hard work paid off," or "Thanks. I'm really pleased with the way it turned out, too." Just be careful about accepting credit that's not yours because it's a sure-fire way to create tension and animosity among your teammates.
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6. Eat, drink and demonstrate proper dining decorum.
The business lunch is becoming increasingly common, so it's in your best interest to learn proper dining manners. Being rude to wait staff or arriving late. Ordering the messy foods constantly checking your cell phone or broaching business matters before orders are placed can also be a recipe for disaster.
7. Make more meaningful connections.
Conferences and industry events are great opportunities to network, and there are a few tricks to help you make good first impressions. For example, wearing your name tag on the right side, near your shoulder, makes it easier for others to see and remember your name as they shake your hand. Using the back of people's business cards to write information about them, such as their interests, also will help jog your memory after the event and provide motive to follow up.
8. Give thanks.
If someone recently helped you, perhaps your neighbor alerted you to an employment opportunity or a friend proofread your resume, let the person know you appreciate the support. Take a few moments to write a short, sincere thank-you note.
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Job Searching In a Mobile World
Some Known Ways to Advance Your Career
Top 3 Priorities for Your Job Search
Priorities aren't what they used to be. When people use the word these days, they often mean something like, "yet another item on a long list of things I have to do." But a priority should really be an activity that takes place instead of another activity. You prioritize to help you focus on the most important tasks, not to add to an already-existing pile of them.
On the job search, distinguishing between essential and nonessential actions is especially important, because looking for employment is taxing and time-consuming. Whether you spend one hour a day or eight looking for work, spinning your wheels on the wrong activities can leave you discouraged and exhausted. That's why your first order of business when looking for work should be to set priorities.
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Here are three to get you started:
Turn connections into opportunities
It may seem counterintuitive to make following up your first priority, but any connection you've already made should take precedence over attempts to gain new contacts. It's much easier to ask for help from someone who already knows you than from a stranger. If you're just starting your job search, get in touch with people you know, and make sure they're aware of your situation and what kind of work you're looking for. Offer to buy your contacts lunch or coffee, and take an interest in their career challenges and goals. If a contact has responded to your request for assistance, don't assume you'll stay on his mind for long. Rather than letting the email sit in your inbox or the voice mail languish for a few days, say thanks right away. Then, keep the person apprised of how his efforts have helped your job search.
Target your resume
Submitting a high volume of applications each day might make you feel like you're maximizing your job-search efforts, but taking aim with each resume you send is more beneficial. Spending an extra half-hour to highlight the connection between your work history and the employer's needs can make a world of difference in the way a hiring manager sees you. When the option is available, use a cover letter or equivalent email to explain how you can benefit the company, using specific examples of your contributions to previous employers. Note that this priority applies only after you've made sure that your resume is up-to-date and error-free.
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Make new connections
Networking can seem like an inefficient use of your time, especially after you've spent a day meeting people without identifying any definite leads. But any of those connections might lead in an unforeseeable way to your next opportunity. The key is to make the interactions as personal as possible.
Beware of networking activities that make you feel as if you're accomplishing something without really improving your prospects. Another reliable way to make a lasting impression is to help others. You might even consider forming your own networking group that meets online or in person to bring others together while keeping yourself at the center of the action.
Of course, these three priorities don't cover every worthwhile job-search activity. Make a brief plan at the beginning of each day so you can remain on top of your main priorities and track your progress. Fill the rest of your schedule with a few less-critical tasks.
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The Skills Employers Are Seeking In an IT Professional
Given the nation's growing dependence on technology and thirst for the next big technological breakthrough, it's not surprising that information technology is one of the fastest-growing industries. Yet even with today's sluggish economy, employers are struggling to fill IT positions, because there aren't enough workers with the right background and skills.
Building a base of knowledge and skills
To start an IT career path in the right direction, job seekers should seek educational programs that offer IT training. Earning a certification or associate degree in IT will give job seekers the basic knowledge needed to enter the workforce. Job seekers should do their research and find the right program that will help them to reach their career goals.
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Soft skills may matter just as much
The hard skills that employers are looking for will differ depending on the specific job they're trying to fill. However, even if job seekers have the right education and experience, if they're lacking the necessary soft skills that employers are seeking, they could hit a brick wall.
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Getting a foot in the door
One of the most sought-after positions in the IT field is computer networking/IT systems engineer. However, these jobs require certifications and years of experience. This can lead to the frustrating career.
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Card Access Systems for Better Security
How to Make Job Fairs worth Your While
Attending a job fair can seem a little like speed dating. You're one of many in a line of candidates who meet with participating employers so quickly there is barely time to shake hands and say hello before being rushed along. With a little effort, however, you can use this brief time to your advantage. Here's how to stand out at job fairs:
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Be choosy
If you treat a job fair as a simple matter of presenting yourself for selection, you're cheating yourself. You should be the one doing the selection. That begins with being choosy about the events you attend. A job fair that neither fits your specialty nor offers jobs in cities you would consider working in probably won't be worth your time. Once you've found a suitable event, don't worry about making an impression on every employer there. Instead, create a list of the three or four that matches your professional goals and interests. Don't overlook less familiar firms, which may have excellent career opportunities while attracting less competition. After you've made contact with each of your top targets, investigate additional companies as time permits.
Prepare to stand out
While your time with an employer during the fair may be brief, approach the event as though you were preparing for several conventional job interviews that just happen to be scheduled on the same day. Ask members of your network what they know about the employers you're targeting and research those firms' current priorities. Come up with a few questions that demonstrate your familiarity with each company. Dress as you normally would for an interview and prepare a resume that's customized for each of your top choices. Bring hard copies with you to the fair, even if you submitted your résumé online when you registered.
Source - CareerBuilder.co.in
Focus on the little things
The finer points of job-fair behavior can make the difference between a successful event and a waste of time. Here are some tips that can lead to better results. Use the whole event. When you're standing in line to meet an employer or get lunch, introduce yourself to people around you. Take an interest in them, whether they're on the hiring or job-seeking side, and let them know your own story. It's a low-stakes way to practice your pitch, as well as a chance to build your network.
Follow up for maximum effect
Keep in mind that a job fair isn't over once you head back home. After the event, send your new contacts a brief thank-you email that reiterates what you can offer their companies. Remind them of any distinguishing points you discussed.
It's true that most aspects of a job fair are out of your control. But that doesn't mean it's an entirely random affair. If you approach it as enduring a day of drudgery in exchange for a long-shot chance at a job offer, it's unlikely to do you any good. But if you're selective and assertive about the parts of the process you can control, you'll have good reason to feel optimistic about your chances.
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How Changing Your Mindset Can Change Your Career
The excitement you once had for your job just isn’t there anymore. Your work day seems more like a dull march than an energizing run. Challenges that once stimulated you now hold less appeal, and you deal with the same set of people, processes and problems every day. However, passively waiting for things to change will only prolong your angst and get in the way of your productivity and professional development.
Don’t look back
The best way to address the problem is to change your way of thinking about it. Aspects of your job that energized you in the past may no longer do the trick. Even the smallest changes in how you view your company and your career can make a big difference in your overall job satisfaction. With that in mind, here are some steps toward breathing new life into your work.
CareerBuilder - CareerBuilder.co.inTalk to your boss
If more fundamental aspects of your job are sapping your energy, don’t assume they can’t be changed. Set up a meeting with your boss, framing the discussion in terms of ways you can add greater value to the company rather than admitting you’re no longer feeling motivated. Identify projects that excite you, and ask to take on more of that kind of work. Better yet, ask to take on something that doesn’t seem right up your alley.
Consider a bigger move
Staying too long in a job you no longer enjoy leads to career stagnation. If you’ve taken the above steps and are still uninspired, it may be time to consider a new position. Just make sure that you’re not counting on a change of scenery to improve your outlook. When considering a new opportunity, ask yourself how its challenges would differ from those you’d be leaving behind.
Check this out - CareerBuilder.co.inKeep it new
Whether you stay in your current role or find a new one, learn from your current situation. Treat it as a wake-up call to start managing your work life more actively. Get in the habit of continually molding your job according to your interests and the changing dynamics of your field. Being inspired is the easy part; staying that way takes an ongoing commitment.
Your ability to sustain your interest depends less on the external circumstances of your job than on your approach to your career. Many people focus on getting better at their work without pausing to consider how their work can get better for them. If you focus only on becoming more efficient, you’ll likely just keep shouldering heavier workloads to fill the time you save. That kind of productivity can be valuable in the short term, but it won’t create the fresh challenges that will keep you stimulated for years.
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Dog Nail Trimming – Why Is It So Important?
A dog walking with overgrown nails is like you trying to walk around in swim fins. Not a pretty picture! Yet, nail trimming is that one grooming chore that we consistently dread and procrastinate. While our dogs may protest the process initially, their long-term health will benefit from regular nail trimming. When done correctly, it does not hurt – and with regular trimming and lots of treats each trim will get easier and easier.
Why is nail trimming so important?
Long nails change the way a dog carries himself. The toes splay and the angle of the bones shifts and causes joint stress which can lead to joint pain and arthritis. The resulting dropped wrists make the dog look flat footed. This shift toward an unnatural alignment also makes the dog less steady on his feet and can make him more prone to injury.
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The damage and the pain from too long nails are not limited to the feet and legs. Remember what we learned in school? “The leg bone’s connected to the hip bone, the hip bone’s connected to the …” Just like a dog that limps can become sore from supporting weight unevenly, a dog with long nails will carry himself in a way that creates stress on the hips and spine – leading to any variety of aches and pains in the body.
Since our dogs can’t tell us when they are sore or their nails need to be trimmed, it’s up to us to pay close attention and make nail trimming a regularly scheduled routine in our households.
[Read] - WholeLifePets.com
How to tell if your dog’s nails are too long:
Simple – if you can hear them click on the floor or sidewalk when your dog walks, the nails are too long! Start trimming little bits every other day until they clear the floor, then you can space the trimmings out to every two to three weeks.
WholeLifePets.com is one of the largest sources of products and information for pet dogs and cats. They provide a whole range of pet products including vitamins, supplements, holistic remedies, flea and tick control medicines etc. that helps pets stay healthy.
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Luxury Resorts in Wayanad Providing Excellent Facilities
Kerala is a very popular holiday destination not just in India, but for people outside the country as well. Kerala is a preferred tourist destination by a large number of travelers throughout the year. Thisgorgeous state, popularly known as the “God’s Own Country” is located along the beautiful Arabian Sea in the southwest coastline.
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If you are looking forward to spend some quality time in an exotic destination, then Kerala would be the perfect place for you. Kerala owns the best wildlife shelters and national parks in the country with a range of flora & fauna. The place alsoboasts of a long stretch of silvery and golden sand beaches. The state is also the land of Ayurveda, an indispensable branch of medicine which is being recognized worldwide for its benefits.
Wayanad is one of thepopulartourist destinationsin Kerala, which has a lot to offer to visitors.It is the land of amazing natural resources, striking scenery and exotic plant and animal life. Enchanting and fascinating, this hill station, with its vast stretches of misty mountains, green meadows, water springs, wild jungles and sparkling lakes, overflows with natural beauty and culture. Wayanad's landscape gives tourists a lot of opportunities to indulge in various adventure activities. Trekking, boating, overnight camping, bird watching and wilderness study are some amazing options available to visitors. A tour to Wayanad is a must at least once in your lifetime.
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Vythiri, a hill station is one of the major tourist attractions in Wayanad. Vythiri isa great option to spend your vacation because of its accessibility, beauty and pleasant climate. Vythiri also offers the best resort options for visitors. Some of the facilitis offered at these premium hotels include 24 hour room service, business facilities, laundry service, multi cuisine restaurant, bar, lounge, cafe, fitness facilities, recreational facilities, travel desk, currency exchange, car rental and much more.
Vythiri Village isa popular holiday luxury resort in Vythiri, offering its visitors, a real sensation of exclusivity and a unique emotion, an experience where spicy aromas blend with mystic birdsongs, and great vistas of the beautiful Chembra peak and Karanchi stream.
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Understanding the Various Types of Skis
Skis have evolved over time and there are several different types of them available in the market now. These can be chosen depending upon your gender, terrain where they intend to ski and skis that are suitable for different levels of ability. Skis also come with varying flexibility, weight and sidecut to enable a better grip. Here are some of the different types of skis that you can see in the market:
Buying used kayaks - GearTrade.comAll Mountain Skis
As the name suggests, these skis are suitable for all types of terrains. Skiers may choose from light powder, moguls or groomed terrain types. Those skiers who spend 50 to 70 percent of the time in skiing on groomed terrain choose these skis. The all-mountain skis have flexible tips for mogul and powder skiing but their tails and waists are stiff.
Carving Skis
The Carving Skis have wide tips and tails but they have an hourglass figure. The waistlines of these skis, is less than 70 millimeters. The Carving skis are ideal for people who ski on groomed terrain most of the time. The stiffness and deep sidecut of these skis help in taking tightly carved turns.
Powder Skis
Powder skis are flexible, fatter and have less sidecut than other skis as there are no tight, short or carving turns in powder skiing. The waistlines of the powder skis, is between 85 to 120 millimeters. These skis are best for those that spend time in powder skiing but if one is spending time on the groomed terrain, he/she must stay under 90 millimeters for the waist line.
www.geartrade.com - GearTrade.comBackcountry Skis
Backcountry skis are also called alpine touring skis or randonee. Backcountry skiing refers to the skiing in which the skiers first have to climb the hill to reach the top. The backcountry skis have bindings that enable uphill climbing by freeing the heel. The heel is released when running downhill as well. The backcountry skis are more flexible than the carving skis but their stiffness is more than the powder skis. The waist widths of the backcountry skis measures between 78 and 102 millimeters. The selection of these as per the waist depends upon the terrain where one is skiing.
Twin Tip Skis
These skis have a curved-up tip and a curved up tail. These were earlier popular for the land jumps backward and the take offs. However, now they are available as all-mountain skis with the skis being wider in the front and slightly longer in length.
Race Skis
As the name suggests, the race skis are ideal for racers and advanced skiers. They are highly specialized skis that help during racing.
New school skis
Also known as free ride skis, these skis are also for the advanced skiers who perform aerial trick, half-pipes and jumps.
GearTrade.com is an online marketplace to sell and buy outdoor gear. Both new and used gear is listed on the site. It serves as a good platform where buyers and sellers get the best deals for the products listed.
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The very idea of a West Nile Virus seems like something out of a Dustin Hoffman movie. But the CDC has already revved up for a troubling announcement about the existence of the West Nile Virus in almost every state of the union.
Company website - FirstPreferredHealthInsurance.com“Thus far in 2012, 47 states have reported West Nile virus infections in people, birds, or mosquitoes. A total of 1118 cases of West Nile virus disease in people, including 41 deaths, have been reported to CDC. Of these, 629 (56%) were classified as neuroinvasive disease (such as meningitis or encephalitis) and 489 (44%) were classified as non-neuroinvasive disease.
The 1118 cases reported thus far in 2012 is the highest number of West Nile virus disease cases reported to CDC through the third week in August since West Nile virus was first detected in the United States in 1999. Approximately 75 percent of the cases have been reported from 5 states (Texas, Mississippi, Louisiana, South Dakota, and Oklahoma) and almost half of all cases have been reported from Texas.”
Overweight health insurance - FirstPreferredHealthInsurance.comSome of the serious symptoms include high fever, headache, neck stiffness, disorientation, comas, tremors, convulsions, muscle weakness, vision loss, numbness, and paralysis. Milder symptoms include nausea and vomiting. Troubling as it may be, 80 percent of those who acquire the West Nile Virus will never show symptoms until the disease is full blown. You cannot contract the disease through touching or casual contact with an infected patient, but for patients who already struggle with Diabetes, Cancer, Hypertension, or Kidney Disease, the vulnerabilities go up.
Experts have said that the best way to protect yourself from the virus is wear long sleeves and pants outside around dawn and dusk, when mosquitoes are in their most active state.
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Bamboo Wood Floorings: Floorings That Can Last For Ages
A bamboo is a durable hardwood that will last for many years.It has a higher fibre rating than any hard wood, which gives it exceptional hard wearing qualities. Today’s society has become both increasingly interested and concerned with the issues of sustainable living and protecting the environment. Perhaps the best example of this is the utilization of bamboo wood flooring,which is a sustainable yet so beautiful flooring option.
Bamboo wood flooring is becoming a very good alternative to traditional wood flooring. From ultra contemporary style to a more traditional classic style, natural bamboo flooring will give your home a truly unique look. It is not only resistant to stains and spills but it is also very durable and lasts long. The only concern though is that you have to be careful to avoid too much moisture on them.
noyeks - Noyeks.ieApart from being a smart and eco friendly choice, bamboo wood floors provide an amazing versatility in both colour and grain pattern. The bamboo plant is a highly renewable resource that can grow to maturity in as little as three to five years. This is much faster than hardwood trees which can take upwards of twenty years or more to reach maturity. And while sustainability and appearance are the major selling points of bamboo flooring, the lower price is yet another reason why homeowners and contractors choose them.
Bamboo floorings are relatively easy to maintain too. You just have to sweep or vacuum it regularly to remove small particle waste tucked in between them. You may also occasionally wipe it with a damp cloth, or clean it with a non wax, non-alkaline, hardwood or bamboo floor cleanser.
Classic kitchen designs in Kilkenny - Noyeks.ieOver time, bamboo floors may become discoloured or scratched. But the surface of this material can be refinished, sanding it down and then reapplying the finishing coats to give it a fresh new look. The amount of sanding that can be done will be determined by the thickness of the planks used.
For almost 120 years, Noyeks Newmans has been leading the way in supplying timber sheet materials and associated products to the Irish market. The company supplies timber panel products, kitchens, kitchen doors and accessories, hardwood flooring, decorative laminates, decking, interior doors and associated products to merchants, shop fitters, office furniture manufacturers, carpenters and joiners to the general public, countrywide.
External link - Noyeks.ieBamboo Wood Floorings: Floorings That Can Last For Ages
A bamboo is a durable hardwood that will last for many years.It has a higher fibre rating than any hard wood, which gives it exceptional hard wearing qualities. Today’s society has become both increasingly interested and concerned with the issues of sustainable living and protecting the environment. Perhaps the best example of this is the utilization of bamboo wood flooring,which is a sustainable yet so beautiful flooring option.
Bamboo wood flooring is becoming a very good alternative to traditional wood flooring. From ultra contemporary style to a more traditional classic style, natural bamboo flooring will give your home a truly unique look. It is not only resistant to stains and spills but it is also very durable and lasts long. The only concern though is that you have to be careful to avoid too much moisture on them.
Classic kitchens in Clare - Noyeks.ieApart from being a smart and eco friendly choice, bamboo wood floors provide an amazing versatility in both colour and grain pattern. The bamboo plant is a highly renewable resource that can grow to maturity in as little as three to five years. This is much faster than hardwood trees which can take upwards of twenty years or more to reach maturity. And while sustainability and appearance are the major selling points of bamboo flooring, the lower price is yet another reason why homeowners and contractors choose them.
Bamboo floorings are relatively easy to maintain too. You just have to sweep or vacuum it regularly to remove small particle waste tucked in between them. You may also occasionally wipe it with a damp cloth, or clean it with a non wax, non-alkaline, hardwood or bamboo floor cleanser.
www.noyeks.ie - Noyeks.ieOver time, bamboo floors may become discoloured or scratched. But the surface of this material can be refinished, sanding it down and then reapplying the finishing coats to give it a fresh new look. The amount of sanding that can be done will be determined by the thickness of the planks used.
For almost 120 years, Noyeks Newmans has been leading the way in supplying timber sheet materials and associated products to the Irish market. The company supplies timber panel products, kitchens, kitchen doors and accessories, hardwood flooring, decorative laminates, decking, interior doors and associated products to merchants, shop fitters, office furniture manufacturers, carpenters and joiners to the general public, countrywide.
Kitchens in Waterford - Noyeks.ieIAS Exam Success Tips and Preparation Strategy
Indian Administrative Service is one of the most reputed and sought after jobs in India. The vacancies for these reputed positions in IAS are recruited through civil service exam conducted by UPSC every year. IAS service has incomparable power associated with it which also brings numerous responsibilities.
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An IAS officer has to be diplomatic enough to understand and manage the situations that arise in the civil services on a regular basis. Thus the UPSC takes full care in recruitment of the officers. There are a few qualities that are being looked for in the candidate during the selection process. This is the reason why only a handful of students come out successful in this exam. To be more precise, lakhs of students compete every year for getting into this prestigious civil service, but only about less than a thousand make it.
In order to be successful in this highly competitive exam, you need to have a clear concept about this exam in your mind. Success will be yours if you prepare for the exam on regular basis following a systematic plan. Aptitude factor is the sole criteria now to judge candidates in the prelims exam as the new pattern of the IAS exam is likely to give importance to younger candidates with sharp and agile mind.
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Along with reading a lot of books, magazines and articles, consulting with a senior, successful candidate will also help you in getting a clear idea on how to prepare the best way for the exam. It's not necessary to cover the entire syllabus for the exam, because the expectations of UPSC are not possible to overcome in practical sense.
You have to judge wisely on which areas to focus more and which areas to ignore. A candidate needs to analyze his strengths and then to focus upon them to facilitate his success in this exam rather than trying to cover everything. As most of the IAS toppers say, “Success is about analyzing the competition and strengths and then preparing structurally for every stage with a right concept in mind.”
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Getting To Know the NDA Exams
Career Opportunities for Common Law Admission Test (CLAT)
Legal profession is one of the most challenging as well as profitable profession. Even people coming up with new inventions are becoming more conscious about their rights and legal framework. Common Law Admission Test (CLAT) is a centralized test for admission to prominent National Law Universities in India. The popularity for this five year integrated law course has been increasing due to the increasing job opportunities in law related services.
The test started in the year 2008, with a total of 10,773 students appearing for this exam for admission into the seven participating national law universities. The figure is continuously rising with the participating universities going up to 11.
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Law has now become a strong and excellent career option that is being encouraged by world class law schools such as National Law School of India University (NLSIU), West Bengal National University of Juridical Sciences (WBNUJS) in Kolkata and NALSAR University in Hyderabad, among others. Due to the complexity of our laws, the role of lawyers and judges are always in demand. Moreover, the society is getting more civic conscious and aware about their legal rights and various other legal procedures.
A lawyer is an individual, licensed person by the state to engage in the practice of law and advice clients on legal matters. Lawyers are held in high esteem in our society. Lawyers are eligible to work as both advocates and advisors on behalf of their clients. As advocates, they represent either the claimant or the defendant. They represent one of the parties in criminal or civil trails. As advisors, lawyers counsel clients on how the fact of the particular case applies to the law.
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There are different aspects to a lawyer’s work depending on which field they specialize in. Today, career in legal education opens up many new career opportunities. Civil and criminal law are no longer the principal pillars of the five- year law degree as students also study corporate and commercial law, mediation and negotiation, international law, intellectual property law, environmental law and human rights law, just to name a few disciplines.
KOOLSKOOL brings to you a wide range of UPSC Books and study materials. Buy UPSC Books at unmatched discounts from the convenience of your home or office, on our safe and secure ecommerce website. We will deliver these books to your doorstep giving you a completely hassle-free shopping experience.
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